Case Study 03 · Jewellery

Six agents. Fourteen times the leads.

Ahmedabad's heritage gold, diamond and jadtar jeweller — multiple showrooms and close to USD 50 million in annual revenue.

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14×

projected average lead output vs. the original team

3×

projected top-line growth (conservative estimate)

6

AI agents running the end-to-end sales engine

Manual → auto

scraping, enrichment and outreach

Client Snapshot

At a glance

ClientSuvarnakala Jewellers
IndustryJewellery
What we delivered6-agent sales engine
HeadquartersAhmedabad, India
SpecialityGold, diamond & jadtar jewellery
ScaleMultiple showrooms · ~USD 50M annual revenue
The Challenge

USD 50M in revenue, driven by manual outreach.

01

Manual sales at USD 50M scale

A 10+ person sales team driving close to USD 50 million a year through outdated, manual methods.

02

Prospect data built by hand

Prospect data was scraped and enriched by hand before a single lead could be generated.

03

Outreach capped by headcount

Cold outreach was entirely manual — capping how many new markets the team could reach.

What we delivered

Six agents. Fourteen times the leads.

1

Six-agent sales engine

Data Scraping, Enrichment, Cold Outreach, Competitor Analysis, Accounts Receivable and After-Sales Service agents run the end-to-end sales pipeline together.

2

Competitor Analysis Agent

Captures the leads competitors attract on their social profiles and ad campaigns — then enriches them. A brand-new channel that lets Suvarnakala eat into India's jewellery market share while the human team enters new markets.

The six agents
Data Scraping Agent Enrichment Agent Cold Outreach Agent Competitor Analysis Agent Accounts Receivable Agent After-Sales Service Agent
Results

Before vs. After

Before Source Code Lab

  • Sales process10+ person team on outdated, manual methods
  • Prospect dataScraped and enriched by hand
  • Cold outreachEntirely manual
  • Lead channelsNo visibility into competitor leads
  • Market reachCapped by team capacity

After Source Code Lab

  • Sales process6 AI agents run the end-to-end pipeline
  • Prospect dataAutomated scraping and enrichment
  • Cold outreachAutomated outreach · 14× projected lead output
  • Lead channelsNew channel from competitor social & ad leads
  • Market reachHuman team free to enter new markets · 3× projected top line
Client Voice

"Partnering with Source Code Lab for their Sales AI Automation tool has been a game-changer for our jewellery business. Their automation system helped us capture more leads, follow up on time, and never miss a customer inquiry. If you're looking for reliable AI automation for your jewellery business, we highly recommend them!"

Suvarnakala Jewellers
Client · Jewellery · Ahmedabad

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